Iconic cars and rare models in the heart of the Alps
Kitzbühel is the ‘sports capital’ of the Alps. It is a place where elegance meets sport, and international flair meets down-to-earth charm. In summer, during the Kitzbühel Alpine Rally from 10 to 13 June 2026, Kitzbühel is ‘the place to be’.
A passion for cars
Participants will cover around 600 kilometres along picturesque mountain routes – choosing between a more challenging route (Sport Plus, Sport) or a more relaxed one (Classic Trophy) and Exotic. A cross-section of the finest classic cars from the pre-war and post-war eras, including rare models from many major brands such as Bentley, Bugatti, Lamborghini, Porsche, Ferrari, Jaguar, Mercedes-Benz, Aston Martin and Rolls-Royce, are represented year after year at the Alpine Rally.
FAQ
The Kitzbühel Alpine Rally is a three-day rally event for classic cars, modern classics and exotic cars, featuring around 600 km of scenic roads through the Alps.
The next edition of the Alpine Rally will take place from 10 to 13 June 2026.
The start and event centre is in Kitzbühel, Tirol, Austria.
The rally covers a total of around 600 kilometres on selected Alpine routes.
Classic cars, modern classics and exotic vehicles are all eligible to take part – regardless of age or price.
Yes, there are several classes, such as "Sport Plus", "Sport", "Classic" and "Exotic/Youngtimer", depending on the type of vehicle and the timing format.
Registration takes place online via the official Alpenrallye registration portal and must be completed before the closing date.
A team consists of a driver and a co-driver; drivers must hold a valid driving licence, and younger participants are supported through special schemes.
Yes, visitors can experience the route at designated points along the way, as well as the finish line and events in Kitzbühel.






